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Showing posts from April, 2021

Warm colors and cold colors between brand identity and food marketing

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How to choose the color of a brand in food? Here are the meanings of warm colors and cool colors The eye also wants its part. Is it just a cliché? Try telling those who invented the most popular food brands or fast food chains: they'd be ready to eat you! As in any other area, food actors also prepare communication and marketing strategies to impress consumers. On the other hand, you know, you also eat with your eyes. So what is the label followed by the labels of our favorite foods? How to choose the color of a food brand? Should we put warm colors or cold colors on the table? Let's find out. Everyone likes to eat, but that's not enough. In addition to satisfying the palate, we want the experience to be seasoned with packaging in line with the spirit of the evening or the right atmosphere of the place. Have you ever wondered why the most famous food brands use warm colors like red and yellow, while for more sophisticated products they prefer cooler shades like black? The c

Logo Design Rules

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Logo Design is the product of a difficult process that is distilled from certain design rules, fed by skills and creative ideas. Everyone logo can draw a design, however, it has mastered the art of logo design all aspects of the case will take a long time and there is a significant major Logo Design Guidelines to follow. We have compiled 10 design tips that will benefit you in the design process. Logo Design Rules Logo design represents a small area in a company's branding process, but an important factor in this process. Raise your head and look around, or the screen on which you are reading this article, logos are in every aspect of our lives. They constantly remind us of the formation or brand they represent instantly. I have always compared the logos to the following situation, the names are given to their children by their parents in the world in general, and those children are addressed with those names for a lifetime. Their names remain the same, but as they grow, they chang

What is a Logo? Why Is It Important To The Company?

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If we briefly answer the question of what is a logo; they are symbols created with logos, words or words that can be used in almost all areas, digital or printed. The logo that represents the business, institution or person according to its purpose is typographic. Because this term consists of words or words, it is also called Logotype in English. What is Logo Design? Logo design is defined as the design made to create a logo. The design of the logos can be done digitally in the form of a pencil. Since emblems cannot be designed alone, they must be Logotype integrated. So, they must represent something. The intertwined use of emblem and logo is called logo design work. What is an Emblem? The emblem, which is often confused with the logo, is defined as symbols created with the help of abstract, objective images, numbers or letters designed for branding. What is the Difference between a Logo and an Emblem? We can explain the most obvious difference between emblem and logo as follows; the